This holiday season, I’m committing to shop locally, and I encourage you to do the same. It’s the shop Atascadero challenge – starting today! It’s too easy to get caught up in the frenzy of online deals from big box stores located hours or states away, where profits go directly into the CEO’s deep pockets. But, if you instead choose to support our local businesses here, you’ll create a ripple effect that benefits our entire community. There’s nothing more heartfelt and impactful for the holidays than that!
When we spend our dollars at businesses in our community, we’re investing in the heart of our town. We’re helping our friends and neighbors thrive and creating a more vibrant community for everyone! Local businesses are some of the biggest contributors to non-profits and school fundraisers. Plus, let’s be honest, there’s nothing quite like finding that perfect, one-of-a-kind gift at a local boutique or enjoying a delicious meal with the ones you love most at a family-owned restaurant.
Tis the season to enjoy all of the incredible businesses in Atascadero! There’s something for everyone here, from clothing shops to jewelers to breweries and wineries and more. Visit atascaderochamber.org/business-directory for an easy guide to awesome places here in Atascadero to shop, dine, and experience! When you’re shopping locally, post a photo of your experience and tag us on Instagram at @Atascadero_Chamber for your chance to be featured on our social media.
This year, I challenge you to join me in shopping locally. Explore the charming shops and delightful restaurants that make Atascadero so special. You’ll not only discover unique treasures and delicious treats but also contribute to the well-being of our community. Let’s make this holiday season a celebration of local spirit and togetherness!



























