Did you know that for every $100 spent at a small, local business, $68 stays local? That’s over 60% that employs your neighbors, family, and friends; some even supports local non-profits. With every purchase, you’re making a BIG difference in our community!

So, as the crisp breeze of the holiday season fills the air on the Central Coast, it’s more important than ever to keep it local and shop at small, family-owned businesses. Besides, it’s incredibly rewarding to shop small. Our local businesses are coming together to make this festive season one to remember! To showcase local holiday events and deals, we’ve created a dedicated page on our website that showcases holiday specials and activities. You can find it by going to atascaderochamber.org/holiday-deals-and-experiences/. This page is updated regularly, so we encourage you to check it out frequently for more great deals and holiday events.

We didn’t stop there! We want to make it even easier for you to shop locally, so we’ve started our Shop Local Bonus program again. Now, you can get rewarded for shopping locally in Atascadero – just in time for holiday shopping! Spend $100 or more at Atascadero retailers, restaurants, or other food & beverage businesses (excluding grocery stores, hardware stores, fast food, animal food, large chain stores, and gas stations) and get a $20 gift card. So, save your receipts – you’ll need them to receive the gift card! Learn more about the Shop Local Bonus program by visiting atascaderochamber.org/shop-local-bonus/ or calling our team at 805.466.2044.

Are you a local business and a proud Chamber member with something special planned for the holidays? We want to hear from you! Share your holiday experience, deal, or event with us by emailing Info@AtascaderoChamber.org. Make sure to specify it’s for the holiday webpage and include a brief one to two sentences about your deal/event and a link to where folks can learn more about it. Let’s come together as a community and showcase the extraordinary offerings that make this season so magical!

As we embrace the holiday season, let’s remember the importance of keeping it local. By supporting our local businesses, we not only enjoy unique and memorable experiences but also contribute to the growth and vitality of our community. Whether you’re shopping for gifts, savoring delightful meals, or creating cherished memories, our community has something great in store for you. Join us in spreading joy and cheer as we welcome the most wonderful time of the year!

-Josh Cross, Atascadero Chamber CEO


Josh Cross

President & CEO of the Atascadero Chamber | Josh Cross

Josh Cross is a longtime Central Coast local, having grown up right here in Atascadero. He has a strong knowledge of governmental and community issues, in addition to economic development. Previously he worked as the Director of Economic Development for the Paso Robles Chamber of Commerce, and has always been passionate about the incredible work Chambers can do for their community.